Mostrando postagens com marcador Jogos Paraolímpicos. Mostrar todas as postagens
Mostrando postagens com marcador Jogos Paraolímpicos. Mostrar todas as postagens

Start Your Impossible. Toyota. Worldwide Olympic And Paralympic Partner.


For The First Time, Toyota Will Run Three Super Bowl Ads; Spots Utilize The Olympic and Paralympic Games Themes of Unity, Courage and Inspiration

Sports Fans Unite in “One Team,” Paralympian Lauren Woolstencroft Overcomes the Impossible in “Good Odds” and Movement is Reimagined in “Mobility Anthem” in Toyota’s Three Primetime Super Bowl LII TV Spots

PLANO, Texas (February 2, 2018) – Toyota is returning to the 2018 Super Bowl like never before, using sports to unite and inspire during three ads in the most-watched television event of the year. For the first time in the company’s history, Toyota will have three primetime commercials from two different campaigns leading the first quarter, post-halftime and second half. Two spots will air from its first-ever global campaign, “Start Your Impossible,” which communicates the company’s shift to a mobility company and aims to inspire consumers to take their first step to unleash their potential. The third spot will air from its domestic U.S., longtime campaign “Let’s Go Places,” empowering viewers to see what they’re capable of when unity is embraced.

Start Your Impossible. Toyota. Worldwide Olympic And Paralympic Partner. (With Lauren Woolstencroft)


For The First Time, Toyota Will Run Three Super Bowl Ads; Spots Utilize The Olympic and Paralympic Games Themes of Unity, Courage and Inspiration

Sports Fans Unite in “One Team,” Paralympian Lauren Woolstencroft Overcomes the Impossible in “Good Odds” and Movement is Reimagined in “Mobility Anthem” in Toyota’s Three Primetime Super Bowl LII TV Spots

PLANO, Texas (February 2, 2018) – Toyota is returning to the 2018 Super Bowl like never before, using sports to unite and inspire during three ads in the most-watched television event of the year. For the first time in the company’s history, Toyota will have three primetime commercials from two different campaigns leading the first quarter, post-halftime and second half. Two spots will air from its first-ever global campaign, “Start Your Impossible,” which communicates the company’s shift to a mobility company and aims to inspire consumers to take their first step to unleash their potential. The third spot will air from its domestic U.S., longtime campaign “Let’s Go Places,” empowering viewers to see what they’re capable of when unity is embraced.

Start Your Impossible. Toyota. Worldwide Olympic And Paralympic Partner.


For The First Time, Toyota Will Run Three Super Bowl Ads; Spots Utilize The Olympic and Paralympic Games Themes of Unity, Courage and Inspiration

Sports Fans Unite in “One Team,” Paralympian Lauren Woolstencroft Overcomes the Impossible in “Good Odds” and Movement is Reimagined in “Mobility Anthem” in Toyota’s Three Primetime Super Bowl LII TV Spots

PLANO, Texas (February 2, 2018) – Toyota is returning to the 2018 Super Bowl like never before, using sports to unite and inspire during three ads in the most-watched television event of the year. For the first time in the company’s history, Toyota will have three primetime commercials from two different campaigns leading the first quarter, post-halftime and second half. Two spots will air from its first-ever global campaign, “Start Your Impossible,” which communicates the company’s shift to a mobility company and aims to inspire consumers to take their first step to unleash their potential. The third spot will air from its domestic U.S., longtime campaign “Let’s Go Places,” empowering viewers to see what they’re capable of when unity is embraced.

Meu super-herói


Meu super-herói não tem asas, mas voou até o céu.

Meu super-herói não tem pernas, mas continua sendo veloz.

Meu super-herói não está nos gibis, mas habita a minha imaginação.

Meu super-herói não usa armadura ou vestimenta, mas demonstra força e imponência naturalmente.

Meu super-herói não tem uma fonte de energia, mas supera suas fraquezas.

Meu super-herói não tem apelido, ele usa seu próprio nome.

Meu super-herói não é um personagem fictício, ele existe de verdade.

Meu super-herói se chama Alessandro Zanardi.

O dia-a-dia de Alessandro Zanardi


Mesmo depois de perder as pernas em um acidente na CART em 2001, Alessandro Zanardi continuou a conquistar títulos, no ciclismo, ao conseguir duas medalhas de ouro nos Jogos Paraolímpicos de Londres 2012.

Em entrevista à CNN, Alex mostra como funciona sua bicicleta, construída com fibra de carbono e movida por uma pedivela acionada com os braços.