Mostrando postagens com marcador Intervalo Comercial. Mostrar todas as postagens
Mostrando postagens com marcador Intervalo Comercial. Mostrar todas as postagens

A última milha: Volkswagen se despede do Fusca no Réveillon 2020 com vídeo animado

The Last Mile. Where one road ends, another begins. Volkswagen Beetle. Drive bigger.
Após 70 anos de fabricação, no dia 31 de dezembro de 2019, finalmente a Volkswagen faz uma homenagem memorável do modelo Beetle, que foi um dos mais importantes para a história e o crescimento da marca de Wolfsburg.

Em uma animação de 90 segundos, uma unidade do simpático modelo Fusca passa os seus setenta anos de existência convivendo com a mesma família, sendo o carro com o qual o filho do dono aprende a dirigir.

Comercial do 2019 Volkswagen e-Golf é banido no Reino Unido por apresentar estereótipos de gênero


O spot de trinta segundos acima, que a Volkswagen criou para o e-Golf possui algumas cenas dignas de nota e outras nem tanto, como pessoas acampando à beira de um penhasco, uma pessoa fazendo um sanduíche em uma cozinha, uma pessoa lavando roupa, pessoas em uma estação espacial realizando experimentos, uma pessoa que possui uma perna amputada praticando salto em distância, e uma pessoa no parque com um carrinho de bebê.

Conectando as cenas, uma mensagem diz: "quando aprendemos a nos adaptar, podemos conquistar qualquer coisa". Isto parece uma propaganda simples e direta, mas há algo a mais acontecendo aqui?

In the darkness, we found the light. Introducing a new era of electric driving. The Volkswagen I.D. Buzz.


Volkswagen has been transforming since 2015, working to atone for the damage of the diesel matter while improving the core business, instituting new ethics and compliance programs with real teeth, and aggressively investing in electric vehicle development and production. Next the company needed to address its iconic brand. But before Volkswagen could credibly lay out a new direction, it had to take a moment to properly address what led to it.

The campaign begins with “Hello Light,” which airs tonight during Game 3 of the NBA Finals. The limited-run spot is a moment for the company to clear the air on the diesel matter, acknowledge what happened and all that it brought about. The point of the message is simple: What matters most is how you respond.

"Não seria uma festa sem nós!" Chevrolet celebra os 55 anos do Ford Mustang com anúncio divertido e dá um Camaro de presente

Some wishes do come true. Happy 55th birthday, little pony. #Mustang55 Ford Mustang 55th Anniversary Chevrolet Arabia Camaro Funny Ad
O Ford Mustang apareceu para o mundo no dia 17 de abril de 1964, na Feira Mundial de Flushing Meadows, Nova Iorque, com direito à sua apresentação para o público por Henry Ford II.

O que a Ford, nem ninguém, esperava é que a Chevrolet, seu principal concorrente, fizesse uma homenagem aos 55 anos de vida do pony car, ainda que de forma sarcástica e bem humorada.

The future of driving is nothing to be afraid of. At the BMW Autonomous Driving Campus, BMW is working on safer cars for a safer tomorrow.


The new BMW Group High Performance D³ platform. Data-Driven Development for Autonomous Driving.

The launch of the new BMW Group High Performance D³ platform represents a key milestone on the BMW Group’s roadmap to highly and fully automated driving.

Autonomous Driving at the BMW Group.

It was back in 2000 when the BMW Group first started to conduct research into its vision of a car that people could drive themselves – but didn’t have to. Six years later, in 2006, a BMW was following the racing line around the Hockenheim circuit without human assistance for the first time. Since 2011, highly automated test vehicles from the BMW Group have been driving on the A9 motorway between Munich and Nuremberg. And as part of the CES in 2014, the BMW Group gave a demonstration of highly automated driving at the limits of performance on the Las Vegas Speedway.

Introducing the Honda Pastport, the '90s inspired trim for the new 2019 Passport.


New Pastport Trim in 2019 Honda Passport Lineup Throws Back to Simpler Times and Nineties Nostalgia

Apr 1, 2019 - TORRANCE, Calif.

* Pastport – the nineties-inspired Honda Passport trim – offers nostalgic enthusiasts the simplicity and self-expression of the '90s
* Features "state-of-the-art" automatic windows, digital clock, cassette-to-CD converter and air conditioning
* Marketing campaign debuts today with standard definition TV spots and call-in hotline featuring Fred Savage, the voice of Honda

Spurred by the resurgence of nineties pop culture, Honda is introducing the '90s-themed Pastport as a new trim available in the all-new Passport lineup. The exclusive Pastport trim is unlike any SUV available today, showcasing the sleek exterior of the all-new 2019 Honda Passport (https://automobiles.honda.com/passport) with a masterfully simple throwback interior highlighting popular '90s features, such as automatic windows, plush micro-fiber seats, a cassette player and a mount for a beeper. The Honda Pastport will be available in early April 2019 at Honda dealerships nationwide.

Hyundai Shopper Assurance. Transparent pricing, streamlined purchasing, a 3 Day Worry-Free Exchange and test drives that come to you. It’s car shopping made better.


Hyundai's Super Bowl Commercial "The Elevator" Shows How Much Better Car Buying Can Be with Shopper Assurance

* 60-Second First Quarter Super Bowl Commercial “The Elevator” Features Shopper Assurance, an Industry-First Program Streamlining the Car-Buying Experience
* Actor, Director and Producer Jason Bateman Stars in the Ad
* Link to Super Bowl LIII Ad: http://youtu.be/B5FzKB5TW0Y


FOUNTAIN VALLEY, Calif., Jan. 29, 2019 – This year, Hyundai’s humorous Super Bowl commercial shows how Hyundai Shopper Assurance can elevate the car buying experience without the fearful glances and groans of life’s other dreadful moments. The 60-second ad, “The Elevator,” will air during the first quarter of the game.

In the spot, Jason Bateman stars as an elevator operator in a building full of life’s best and worst experiences. When a happy couple explains they are going car shopping, the elevator descends stopping on floors named “Root Canal,” “Middle Seat,” and “The Talk,” where other passengers reluctantly step off. The elevator reaches “Car Shopping” and the doors open to a car lot with blaring music and inflatable “air dancers.” After realizing the couple used Shopper Assurance, Bateman cranks the elevator upwards and they are greeted by their brand-new Hyundai Palisade.

The new Ram Heavy Duty. Built to go the distance.


A thrilling future awaits. On Earth. One third of all new Audi models will be electrified by 2025. Electric has gone Audi.


An electrifying future awaits in Audi Game Day spot

* Audi returns to the Big Game with 60-second spot, “Cashew,” to air in second quarter on Sunday, Feb. 3, live now online
* Cinematic story delivers humorous take on one man’s version of utopia made complete by all-electric Audi e-tron GT concept
* Spot highlights brand’s electrification strategy, noting one third of all new Audi models will be electrified by 2025*

HERNDON, Va., February 1, 2019 – Audi returns to America’s biggest night in football with a humorous 60-second commercial called “Cashew.” Known for memorable storytelling, Audi highlights the brand’s electrification strategy by offering a glimpse of the fully electric Audi e-tron GT concept car. “Cashew” will air on Sunday, Feb. 3 during the second quarter of the big game. San Francisco-based Venables Bell & Partners created the commercial. This year marks Audi’s 10th appearance during the game.


“The biggest night in football offers a national platform to share our commitment to electrification while showcasing the future of electric performance with the Audi e-tron GT concept, which Audi anticipates going into production in two years. Discerning viewers will also notice a cameo by the e-tron SUV, which is scheduled to hit U.S. showrooms in the 2nd quarter of this year,” said Loren Angelo, vice president, Marketing, Audi of America.

The Dodge SRT lineup of vehicles has arrived in Georgia. Let’s start this show, Georgia!


Dodge, Jeep® and Ram Brands Launch Videos Online in Advance of Big Game

January 29, 2019, Auburn Hills, Mich. - Dodge, Jeep® and Ram brands each pushed out a video across their digital and social channels today in advance of the big game.

“We have something new up our sleeve leading up to the big game this year,” said Olivier Francois, Chief Marketing Officer, FCA. “We launched these three videos today to give our fans a taste of what’s to come. As for what's next, everyone will just have to wait and see.”

Dodge brand: “The Devil Went Down to Georgia” (The Dodge brand lineup of vehicles has arrived in Atlanta, Georgia.)
Dodge brand’s “The Devil Went Down to Georgia” was created in partnership with Doner Agency and Racing Cowboys.

Jeep brand: “Crusher” (Completely new with evolved features, it’s got the look of adventure and the guts of a Gladiator.)
Jeep brand’s “Crusher” was created in partnership with DDB.

Ram brand: “Can’t Remember” (What was your favorite spot?)
Ram brand’s “Can’t Remember” was created in partnership with The Richards Group.