The 1974 Mercury Cougar XR-7. In size, this new breed of Cougar is like Grand Prix and Monte Carlo. In every other way, it's like nobody else's car.

The 1974 Mercury Cougar XR-7. In size, this new breed of Cougar is like Grand Prix and Monte Carlo. In every other way, it's like nobody else's car.
You're looking at the all new Cougar for '74. It's more than a new car. It's moved up one whole class. In fact Cougar is the only new choice among the mid-size personal luxury cars. There's new styling, inside and out. New dash with tachometer and hooded gauges mounted in deeply padded vinyl. Elegant new opera window. Dis-tinctive new Landau roof. Steel-belted radials. All standard. There's power steering. And front disc brakes, automatic floor shift and bucket seats, also 
standard. Plus the same type suspension system as Lincoln-Mercury's most expensive luxury car. Other features shown are optional. And along with Cougar's new size class comes a whole new class of comfort for you. Because we felt this much luxury deserved a little more room. 
MERCURY COUGAR 
LINCOLN-MERCURY DIVISION C----)/

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