A provocative challenge to directors of America's major corporations. Chrysler Imperial. America's most carefully built car. | Julio Cezar Kronbauer's Blog

A provocative challenge to directors of America's major corporations. Chrysler Imperial. America's most carefully built car.

A provocative challenge to directors of America's major corporations
In the next few days, you and the executive officers of your firm will be invited to accept new Imperials for personal comparison with your present cars. Since you probably own one or more luxury cars, you'll quickly note differences about an Imperial. Its quiet elegance. The unusual spaciousness. The deeper comfort and silence as you drive. These are unique; for only Imperial's body is both full-sized and unshared with lesser cars. You'll recognize subtle differences, too. The reasons for our reputation as a superlative road car. The advantages of the world's largest automatic-adjusting brakes. The thoughtful little luxuries—such as an inside control for the outside mirror, and power windows as standard equipment.
There's no end, really, to the discoveries you might make. (Open the glove compartment, and you'll find a brochure with all the facts about the first 5-year/50,000-mile warranty* ever offered on a luxury car.) All we ask is that you test our Imperial thoroughly for the qualities you want in a fine car. So, if you read our offer as a direct challenge, we'll be delighted. Our dealer has an Imperial ready for you; just call him to reserve a time. Then, judge for yourself.
•Your arthorired Imperial Deal, W y •gaiurt defer° iu material and workmanship or 1963 ears has been taparuled to iuthute parts replacement or repair, without charge for re-quired p.a., or labor. for 5 Tears or 30,000 wan, which..., cow., hurt, *a she end,. block head and internal parts ,ranunicriou ease and i at part, torque converter, drive shaft,
provided the vehicle hat been wroieed at reasonable intends according to the Imperial Cert, Fed Car Care wham's..

AMERICA'S MOST CAREFULLY BUILT CAR
IMPERIAL DIVISION CHRYSLER

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