The 2014 Hyundai Elantra. Nice!

JOHNNY GALECKI PLAYS “NICE” IN NEW HYUNDAI COMMERCIAL FOR SUPER BOWL XLVIII

- Automaker Engages Celebrity Talent for Humorous Elantra Ad
- Legendary Comedian Richard Lewis Makes Cameo Appearance

FOUNTAIN VALLEY, Calif., January 25, 2014 – Award-nominated actor Johnny Galecki, one of the stars of the CBS hit show “The Big Bang Theory,” will headline a 30-second, game-day Hyundai spot during Super Bowl XLVIII on February 2, 2014.

The commercial, titled “Nice,” opens with Galecki behind the wheel of a brand new 2014 Elantra. When an attractive young woman pulls up next to him in the exact same Elantra, he seizes his opportunity and compliments her on their shared good taste. “Nice ride,” he says. The light turns green; a flirtatious game of one-upsmanship ensues. The comedy goes off the rails, with big surprises around every turn. Legendary comedian Richard Lewis even makes a cameo as Galecki’s passenger, adding his own rambling commentary. The creative was developed by Hyundai’s agency of record, INNOCEAN USA, and directed by Super Bowl veteran Jim Jenkins.

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ALL-NEW 2015 GENESIS STARS IN HYUNDAI SUPER BOWL AD

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