BMW. Be a sport.

Be a sport. 
BMW is the best sports sedan in the world. Driving one will give you a real kick—right in the small of your back, every time you tromp down on its accelerator. The car responds eagerly, in-stantly. Like a racehorse that's been given its head. And it isn't just a sprinter, either. The new 6-cylinder models will cruise all day at 120 mph. 
And hold the road? At the Bavar-ian Motor Works, we build these cars for high-speed touring in the Alps. Which is one reason why automotive experts will tell you there is no better suspension than BMW's in any car anywhere. Put these things together with tasteful, quietly-stated elegance and comfort and you have the BMW idea: a practical family Bavarian Motor Works 
sedan that's a mind-bending joy to drive. But the fun is finding out for yourself. If you want to get a real kick out of driving, stop in at your BMW dealer's—and give yourself a sporting chance. A complete range of models priced from $3,015 to $8,453 P.O.E. New York. U.S. Importer: Hoffman Motors Corporation, 375 Park Avenue, New York, N. Y., 1862 S. La Cienega Boulevard, Los Angeles, California. Dealers Coast to Coast. Advantageous European Delivery Program. Write for free brochure No. RT•7

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